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RADO & CRICKET

Rado & Cricket – Every Material Matters
Cricket is more than a sport – it is a global phenomenon that connects millions. A leather ball, a willow bat, a perfectly even field: the foundation is simple. Yet it is determination, strategy and passion that transform cricket into a game full of tension and fascination. As with Rado, something unique emerges when materials and emotions come together: innovation you can feel, precision you can see, and an atmosphere that captivates. Cricket and Rado – two worlds that fit perfectly together. A partnership driven by expertise, passion and the belief that every detail counts. Every Material Matters.
Rado & Cricket – Every Material Matters
STRONGER TOGETHER
Rado and European Cricket
Since 2025, Rado has been the official timekeeper of European Cricket – an organization that brings cricket to a wider audience across Europe through numerous matches, a growing community, and worldwide TV broadcasts. The partnership strengthens Rado’s commitment to international cricket and supports a sporting programme played throughout the year in many European countries.

As Official Timing Partner, Rado ensures that every match is precisely timed. Rado’s time displays mark the decisive moments on the field – from the first ball to the highlights of a match.
For fans, the collaboration brings added excitement and a closer connection to the action on the field. During the European Cricket season, Rado accompanies selected matches with highlight moments and social media activations – including the most emotional scenes of a game and the “Perfectly Timed Play of the Match”, which spotlights outstanding plays. Through this partnership, Rado supports one of Europe’s most dynamic sports and its rapidly growing fan community. European Cricket creates new stages for cricket stars across the continent. Rado measures the time of these moments – precisely, clearly, and reliably.
Cameron Green

Cameron Green

Ambassador

An impressive young cricketer who excels in all formats of the game, Green made his International Cricket Debut for Australia in a One Day International (ODI) game against India in December 2020. Just a fortnight later, he made his Test debut, also competing against India. A destructive batsman and quality fast bowler, Green has since become a regular in the Australian Test and ODI squads. In 2022, ahead of the 2023 IPL, Green was signed to the Mumbai Indians for an incredible sum of INR 17.5 crore, making him at the time, the second most expensive overseas player in the history of the IPL. Adding to the already impressive season, Green scored his maiden IPL century, a 100* against the Sunrisers Hyderabad and also achieved his maiden Test century (once again against India), and was a member of the winning Australian World Test Championship and ODI World Cup teams.

rado-cricket

About ECB

Rado x Cricket

The ECB is the national governing body for cricket in England and Wales, responsible for developing and supporting all levels of the game from recreational cricket to the national teams. The ECB’s strategic goal “Inspiring Generations” is to grow interest and engagement in cricket so that a new generation of English fans will say “Cricket is a game for me.”

Russell James, Sales & Marketing Director at the ECB said, “We are so proud to partner with Rado and welcome them to cricket as the ECB’s first Official Timing Partner. Rado are starting their journey in the sport at a hugely exciting time. This year millions of people will be glued to the action as we eagerly anticipate a joint men’s and women’s Ashes followed by an action-packed summer of International cricket, before the men’s 50-over team head off to ICC Cricket World Cup in India. We look forward to working with Rado to help continue the success England teams have seen at international level over recent years.”